by Calypso | Sep 16, 2021 | Sales Strategy
Sales are the lifeblood of your small business, and if you don’t want to waste your time chasing the wrong leads and missing opportunities for success, it’s smart to develop sales questions that can help you qualify your leads. Sales conversion is always...
by Calypso | Jun 21, 2021 | Business Advice, Sales Strategy
A lot has been written about “Buyer 2.0.” We’ve all seen and experienced a shift in buyer behavior, especially in the IT/high-tech sector. Rather than relying on personal contacts with sales representatives, sophisticated customers are increasingly choosing products...
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