by Calypso | May 30, 2021 | Business Advice, Sales Strategy
Every sales team has a culture. Great ones are rare. They take a tremendous amount of work to establish and maintain. But most companies and sales leaders don’t plan to have a great one. Why? Sales teams can make the number one year with a lousy sales culture. They...
by Calypso | Apr 5, 2021 | Business Advice
A fractional executive is hired by a company to fill an executive role for a “fraction” of full-time work, working more like a consultant and eliminating the costs of long-term commitments, high-end salaries, and all the employee benefits that come with a job. The...
by Calypso | Jan 15, 2021 | Sales Strategy
It is a time-honored truism that people buy from people. That is, people buy from people they know and trust. Clearly, no one buys from a robot, even if in today’s digitally driven world, many of our connections may seem a bit robotic. The heart of effective selling...
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