by Calypso | Aug 16, 2021 | Sales Strategy
Sales calls are the bread and butter of every sales-oriented business, and this includes in-person meetings between a sales representative and a prospective customer, phone meetings, or video meetings. In each of these, the ultimate objective is to sell a company’s...
by Calypso | Jul 16, 2021 | Business Advice, Sales Strategy
Businesses of all sizes and every sales professional need a referral network to increase their revenues. A referral network is the individuals that a salesperson has made connections with and with whom those connections are developed into good relationships. These...
by Calypso | Jun 21, 2021 | Business Advice, Sales Strategy
A lot has been written about “Buyer 2.0.” We’ve all seen and experienced a shift in buyer behavior, especially in the IT/high-tech sector. Rather than relying on personal contacts with sales representatives, sophisticated customers are increasingly choosing products...
by Calypso | May 30, 2021 | Business Advice, Sales Strategy
Every sales team has a culture. Great ones are rare. They take a tremendous amount of work to establish and maintain. But most companies and sales leaders don’t plan to have a great one. Why? Sales teams can make the number one year with a lousy sales culture. They...
by Calypso | Apr 22, 2021 | Business Advice, Sales Strategy
Want to maximize your sales efforts, grow your business, and do it affordably? If your answer is yes, you may benefit from hiring a fractional Vice President of Sales. What is a fractional VP of Sales? A fractional VP of Sales is an executive leader with many years...
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